Storybranch is a company that creates fun learning material for children around forest, trees, sustainability and biodiversity.
Dr Arbo is the main character of the first book.
Dr Arbo’s first book is The magic within a tree.


We deliver complex topics through simple explanations.
We do this by creating beautiful, immersive & magical stories that connects knowledge to storytelling.
To promote behavioral change towards regenerative practices.












Promote talent cultivation.
We hope that with the feeling of connection, change follows.
Raise awareness of our interconnection with nature.
Promote science from early age.




Our mission
At StoryBranch, we believe in the transformative power of knowledge and connection. Our mission is to raise awareness about our relationship with forests and biodiversity, emphasizing that every action we take matters. From the smallest seed to the tallest tree, everything is interconnected, and we are all guardians of our planet
Bridging the Knowledge Gap
Many children, especially in underserved regions, lack access to the knowledge about wood science and forestry. We strive to make this knowledge accessible to all, particularly those living near rich, yet often underappreciated forests. Our goal is to cultivate an awareness that transcends borders and encourages collaboration among communities worldwide.
Why Trees?
Trees are vital to our ecosystem. They offer shelter, sustain biodiversity, and even communicate with one another. Understanding their anatomy and functions can ignite a passion for conservation in young hearts and minds. We want to inspire children and adults alike to see trees as allies in our quest for environmental sustainability, not just as building materials.
Empowering Change
Through exposure to diverse cultures and practices, we can all learn to appreciate and care for our environment. We believe in the importance of vernacular knowledge and culture, and how they shape our behavior and understanding. Our resources aim to make science fun, relevant, and accessible for everyone.
Investing in our youth nurtures their happiness and aspirations, while supporting sustainable industries that rely on the harmony between development and conservation.
Our team
We are currently seeking passionate individuals to join our mission. As the founder, I invite writers, scientists, educators, game developers, and others to collaborate in creating meaningful change. Together, we can build a diverse team dedicated to science, sustainability, education and innovation.


Ivón Hassel
Founder / Engineer and Researcher
This can be you!
Educator
Game Developer
Scientist
Journalist
Seller
Economy Magician
Blogger
Social Worker
Computer Geek
Discover the Magic of Trees
Story Branch inspires children through storytelling and science, exploring the wonders of trees and nature while fostering environmental stewardship and awareness about climate change.

